Teva / Executive Creative Direction

EXECUTIVE CREATIVE DIRECTION


PACK 3

Executive Creative Direction

  • To position TEVA as a category‑defining luxury fitness brand by assuming complete creative leadership, overseeing all visual output, and producing high‑impact campaigns, testimonials, podcasts, and lifestyle content at a premium level.

  • Creative Leadership & Strategy

    • Full creative direction across all platforms

    • Weekly strategic meetings with leadership and sales

    • Monthly creative roadmap & campaign architecture

    • Total supervision of all content before publishing

    • Content approval and quality control before publication

    • Clear shot lists, aesthetic guidelines

    • Extended creative support from our boutique creative team

    Premium Production

    • 2 Major campaigns per month (video + photo + narrative)

    • 2 Cinematic recaps for key classes, events, and activations

    • 12 Monthly high‑end vertical content videos aligned with brand narrative

    • Extended premium photography (25 hero shots per month)

    • Lifestyle shoots (indoor + outdoor) once per month

    • Hero-level color gradingand sound design in all productions

    Testimonials & Podcast

    • 2 celebrity or influencer testimonials per month
      (Directed, narrated, and shot with cinematic aesthetic)

    • 2 podcast episodes per month
      (Full production + 6 optimized social clips per episode)

    Events

    • 2 Events per month

    • 2 Short Recap per event (10-20 sec)

    • Event Photography

  • 1 MONTH — Monthly Plan (no commitment)

    Base price: USD $7,000
    Tax (16%): USD $1,120
    Total per month: USD $8,120

    3 MONTHS — Quarterly Plan (10% discount)

    Discounted monthly rate: USD $6,300
    Tax (16%): USD $1,008
    Total per month: USD $7,308
    Total for 3 months: USD $21,924

    6 MONTHS — Semi-Annual Plan (18% discount)

    Discounted monthly rate: USD $5,740
    Tax (16%): USD $918.40
    Total per month: USD $6,658.40
    Total for 6 months: USD $39,950.40

    12 MONTHS — Annual Plan (25% discount)

    Discounted monthly rate: USD $5,250
    Tax (16%): USD $840
    Total per month: USD $6,090
    Total for 12 months: USD $73,080